After joining forces with some of the coolest people in fashion (hello, Opening Ceremony ), Pendleton has been on the backs of every clotheshorse worth their salt this winter: It looks like the trend for heritage Americana fashion is here to stay. Not content to rest on their laurels, WWD reported yesterday that the Pendleton peeps have just announced a new line for fall '11, with a "trimmer" fit aimed at a younger customer base. Pendleton, The Portland Collection, will feature classic hallmarks of the brand, such as never-fail wool plaids and Navajo prints, re-imagined in contemporary ways. In an interesting move, the label has nabbed three up-and-coming designers from its hometown of Portland to create the new range—Nathaniel Crissman and Rachel Turk (creators of Church & State) will work alongside John Blasioli, the stylist behind indie legends' The Decemberists stage threads. Featuring dresses from $200, outerwear from $700, and accessories such as ties at $78, we're betting that Pendleton, the Portland Collection is going to be on everyone's lips come 2011. And, with this recession, who needs an excuse to shop American?